College for Adult Learning
Diploma of Social Media Marketing with Artificial Intelligence
Course Information
CAL’s Diploma of Social Media Marketing with Artificial Intelligence (11426NAT) will give you the essential skills you need to successfully develop your social media strategy and online presence. With this course, you’ll strengthen your ability to optimise marketing content using artificial intelligence (AI) tools and produce and publish high-converting content.
You’ll gain valuable social media marketing skills to generate website traffic from your social channels, and convert them into paying customers. Additionally, you’ll demonstrate to employers that you have the ability to create both organic and paid social media strategies and build your brand online.
This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.
- Part-time: approx 12 – 14 months
- Full-time: approx 12 months
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Our courses are 100% online and are self-paced.
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Develop social media strategies and review social media performance.
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Establish both organic and paid social media presence to increase brand reach.
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Plan, implement, and manage conversion strategies.
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Research trends and evaluate AI tools for content creation.
Subjects
CAL has developed this diploma in consultation with industry experts. We’ve hand-selected these 8 units in line with industry expectations. (Please note these may not be in order.)
Payment Option
About College for Adult Learning
The College for Adult Learning is an award-winning Registered Training Organisation (RTO) delivering high-quality training, unparalleled flexibility and real career outcomes to thousands of students over the last 10 years.
We started as a team of three dedicated, senior executives from the TAFE/University sectors inspired by adult learners across Australia desperate for relevant courses, practical study options, comprehensive support, work-ready skills and real outcomes.
As passionate educators and leaders with over 30 years’ experience in vocational and higher education, we were continually frustrated with the ‘one size fits all’ training standards being offered in the Australian marketplace. Knowing the struggles that learners faced, we started with practical, outcomes-focused training solutions then created a learning model that allowed students freedom and flexibility while providing a strong support foundation.
We now provide a supportive online learning environment, 24/7 access to course content so you can go at your own pace, and unlimited opportunities to connect with experienced industry professionals for mentorship and support. CAL continues to partner with industry leaders when we develop our training solutions to ensure that our content is accurate, current and relevant to the workplaces of today with the visions of tomorrow.
We proudly specialise in delivering the skills that industry demands and future leaders need.
We promise to give you all the resources we can to help you achieve your goal, whether that’s to upskill, refocus your career, or get that promotion.
College for Adult Learning Pty. Ltd. as The Trustee for Golding/Sabell Trust is a Registered Training Organization (TOID 22228)
Career Pathway
- Social Media Manager
- Social Media Strategist
- Digital Marketing Coordinator
Professional Recognition
This is a nationally approved vocational course that is recognised throughout Australia
Eligibility
- Be 18 years or older at the time of registration
- Demonstrate the required level of competency in English language, literacy and numeracy skills
College for Adult Learning
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