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Course Information

Master strategy, Facebook, Instagram, and LinkedIn—all with ongoing mentorship and exclusive masterclasses. Gain hands-on expertise and a standout skills. Start now to fast-track your success and elevate your career…

Upon completing this comprehensive course bundle, you’ll gain the skills to build impactful social media strategies across platforms like Facebook, Instagram, LinkedIn, and TikTok, supported by exclusive masterclasses and mentorship from industry leaders.

Each week, you’ll have access to at least three live masterclasses led by top social media professionals, diving into trends, advanced strategies, and platform updates. These sessions are interactive, letting you apply new knowledge directly to your work and receive immediate expert feedback.

You’ll also benefit from one-on-one mentorship with industry leaders who can guide you through real-world challenges and offer specific project support. Whether you’re a business owner aiming to grow your brand or a marketing professional looking to advance, this blend of structured learning and expert mentorship will empower you to excel in the competitive social media landscape…

87 Hours

100% online – Enrol at any time and study on your own terms. Assessments are designed to improve comprehension rather than test the recall of facts in a timed setting

You could spend a lot of money on course fees (and hours) studying in person at a traditional training institution, or you could start your online learning journey and study at your own pace with dedicated one-on-one support.

With our Social Media Masterclass & Mentorship Bundle, you will save thousands on 7 industry-led courses:

Social Media Strategy
Content Creation
Meta Advertising
Facebook Organic Marketing
Instagram Marketing
LinkedIn Marketing
Email Marketing

All lessons are designed by leaders in business. Once, you’ve completed this course, you’ll know how to create a successful social media strategy.

Enrol now to get instant access to this course and start learning right away.

Subjects

Social Media Strategy
Introduction to Social Media Strategy
Strategy Rationale and Social Media Audit
Audience Stages and Setting Objectives
Identifying Your Audience
Choosing the Right Platforms
Defining Your Content Strategy
Role of Paid Advertising
Implementing Your Strategy

Content Creation
Intro to Creating Content and AI Prompts
Developing Your Strategy with AI
Writing with AI
Creating Images with AI
Canva’s AI Suite
Creating Audio with AI
Creating and Editing Video with AI
Creating Web Assets with AI

Meta Advertising
Buyer Stages and Paid Advertising
Paid Social Media Advertising Strategy
Paid Social Media Advertising Strategy
The Meta Ad Algorithm
Meta Business Suite
Business Suite Ads
Meta Data Tracking
Creating and Installing Data Tracking
Introduction to Ads Manager
Campaign Level
Ad Set Level
Ad Creative Best Practices
Ad Level
Ad level – Dynamic Creative
Ad Level – Multiple Ad Variations
Campaign Dashboard
Campaign Measurement and Core Metrics
Optimising Campaign Performance

Facebook Organic Marketing
Understanding Facebook
Core Features
Facebook Pages
Facebook Organic Tactics
Facebook Groups
Facebook Shops

Instagram Marketing
Set up Your Profile
Strategy and Algorithm
Create Great Content
Plan and Schedule
Build Your Following
Influencer and Collaborations
Paid Ads
Analytics and Monetisation

LinkedIn Marketing
Introduction to LinkedIn Marketing
The LinkedIn Landscape
Creating Great Content
Developing an Effective Profile
Marketing Through Your Profile
Marketing From the Company Page
LinkedIn Paid Advertising
LinkedIn Community Management
LinkedIn Measurement

Email Marketing
Introduction to Email Marketing
Email Campaigns
Email Automations
Email Marketing Strategy
Building Your List
Creating Great Emails
Testing Your Emails
Measuring and Optimising

Payment Option

Choose how and when you pay for your course. Pay upfront with your credit card or Apple Pay, set up a flexible payment plan or use Afterpay or Latitude Pay to buy now, pay later.

Career Pathway

Social Media Manager
Online Marketing Manager
Digital Marketing Consultant
Marketing Consultant
Marketing Assistant
Business Owner
Entrepreneur
Content Strategist
Community Manager
Brand Manager

Curriculum

Assessments are short-answer and multiple choice

Additional Information

Instant access (simply enrol online, anytime)
Fast turnaround on marking (within 1 business day)
One-on-one mentor support
Live chat, 7 days a week
12 months access

Social Media Masterclass & Mentorship